To deliver Volume and Revenue growth in all channels and to grow customer base and manage accounts. Brilliant execution and sales through their sales reps/people.
Connect weekly with Regional Sales Manager.
Support the Regional Sales Manager with regards to delivery, implementation and measurement of performance based on the business plans.
Support sales regions in development of capability in clear understanding of the channel strategy and execution criteria through regular trade visits, one on one interactions with customers and what their needs are.
Support the Sales reps in providing direction to sales force and regions.
Key Duties & Responsibilities
Maximizes allocation of resources in area (e.g. POS, Coolers)
Manages and measures sales targets daily and takes corrective action with team
Coach and Lead
Trade and Outlet Execution
Sales and Market share growth
Partner with sales reps and customers to develop and execute a customer specific business plan.
Monitor competitive activities
Quality Management : Ensure compliance to Quality Standards and Manage Trade Replacements.
Promotions : Implement promotional plans
Report promotional deviances with Store Owners / managers
Execute Promotional Compliance
Merchandising : Ensure the execution and Implementation of Picture of Success by channel is being done by the sales reps.
Implement stock rotation
Execute dealer merchandising training
Order Generation : Sell in Core packs as per Picture of Success
Orders calculated and captured
Achieve Sales Targets
Manage New Product Listings
Negotiates permanent, promotional and ad hoc space with customer.
Executes quarterly (or as per agreement) business reviews by customer.
Attends frequent trade visits to customer stores with relevant regional personnel
Understand pack margin and pack role per customer in order to optimize revenue growth.
Utilise market research and analysis such as Nielsen, loyalty data etc to formulate programmes and feedback to customer.
Customer Relationships Supports the front line staff in building strong relationships with each customer by:
a) Identifying business growth opportunities – (master of execution and brings a different perspective to identify opportunities sales staff may have missed
Develop, implement and/or manage account specific programmes, promotions and packs as required and evaluation.
Builds personal relationship with customer through various interactions such as charity sports days, customer conference participation, corporate golf days, host at local and international conferences and sporting occasions.
Sales and Marketing share growth
Manages and measures sales targets daily and takes corrective action
Allocates execution resources (e.g. POS / coolers / promotional material etc) for maximum return
Identifies competitor activities and develops and implements response tactics
Promotions – ensures local and national promotions are implemented effectively
Skills, Experience & Education
|3 year Sales/ Marketing or equivalent Diploma/Degree
Post matric sales and marketing qualification
Ideally a minimum of 2 years previous sales experience or equivalent FMCG experience.
We are committed to Employment Equity when recruiting internally and externally. It is company policy to promote from within wherever possible. Therefore, please be aware that internal candidates will be considered first before reviewing external applicants, provided that this supports achievement of our Employment Equity goals.
Closing date: 2019/09/01